The Brief
To create the branding for Wimbledon honey, a new product that was launched during the Wimbledon tennis tournament last summer. I was given full control over this live brief during my placement at Honest, Cambridge.
The Solution
The logo I designed combined a bee with a tennis ball, giving a clear link between the product and the Wimbledon tournament. I kept a consistent identity throughout all products in order to achieve a strong, recognisable brand.
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